What did the client need?
SMMT needed an overhauled brand identity, website support and products to summarise the latest industry news to industry employees.
What did we propose?
We created a new brand identity for the organisation and produced a number of bespoke leaflets and newsletters aimed at members, stakeholders and the wider automotive sector. We took over the society’s Transport News Brief website and content service, aimed at the commercial vehicle sector, and ran the industry’s leading news service.